Executive Marketing Leadership
Without the Full Time Hire
Candace & Co. provides executive marketing leadership that aligns strategy with business goals, leads teams, and builds clear roadmaps that drive measurable growth.
HOW WE WORK
Most clients engage Candace & Co. in one of two ways, depending on their needs and stage.
Fractional CMO Leadership
Ongoing executive marketing leadership for companies that need senior direction without a full time hire.
As a Fractional CMO partner, Candace & Co. sits at the leadership table, aligns marketing with business priorities, and takes accountability for performance.
- Strategic oversight and decision making
- Alignment between leadership, marketing, and sales
- A clear roadmap tied to growth
- Leadership for internal teams and partners
Strategic Marketing Consulting
Focused senior support for a specific challenge or moment of change.
Consulting engagements are designed to deliver clarity quickly and provide direction before scaling execution.
- Clarity on a defined problem
- Direction on a key initiative
- Executive perspective without ongoing involvement
WHY FRACTIONAL WORKS
Marketing struggles when effort exists without alignment.
As a Fractional CMO partner, Candace & Co. brings focus, accountability, and leadership so marketing drives measurable business results.